As an accomplished and dedicated artist of Bharatanatyam, a celebrated Indian classical dance form, Megha has over 20 years of experience both as a performer and as a teacher. Megha approached me to redesign her branding as a dancer with a simple but elegant design approach. The main typography is chosen based on the elegance of the dance form and her dedication to it, complimenting it with the simple sans serif with lots of variations so it can be used in different ways. The project will further include the design of the brochure, website, and other assets to represent her brand.